Microsoft Wants Yahoo Badly - Offering 62% Premium on Stocks

The world's top software company could boost its online presence dramatically if Yahoo accepts a $44.6 billion bid to be purchased. Microsoft has offered Yahoo shareholders a 62 percent premium on their shares to sell the company. Yahoo's latest disappointing earnings announcement helped to depress the stock price, making it a renewed target for a takeover. "We have great respect for Yahoo!, and together we can offer an increasingly exciting set of solutions for consumers, publishers and advertisers while becoming better positioned to compete in the online services market," Microsoft CEO Steve Ballmer said in a statement. With online advertising projected to grow to $80 billion by 2010, Microsoft can grab a larger slice of that pie if it can pull in Yahoo, which ranks as the world's heaviest trafficked web property. » Read More at WebProNews.com ...

Yahoo Offers Answers to Everything Under the Sun to Score Big with Long Tail SEO

Another tool released. The article implies that the new tool delivers better results and can help you get more out of your pay per click marketing.So how can advertisers capitalize on this tool? First, when building out search terms for your campaign, make sure that the terms the Yahoo Search Assist Tool suggests are included . Second, make sure you are in top positions for those suggested terms. You won't be paying as much for them. so it almost certainly will not hurt you. Third, you may see a slight decline in impressions on your one and two word phrases, as impressions are directly attributed to these long tail keywords instead of attributed to broad matches of general terms. . Fourth, check back often. These terms will update regularly, and new variations will make great additions to your search engine marketing campaign. read more digg story

New Way To Tell Yahoo Exactly What To Index On Your Pages

Yahoo has rolled out a new attribute [mid 2007] for HTML tags allow you to prevent parts of a page from being indexed. Want it to focus only on your body copy, rather than navigational crud. The new robots-nocontent attribute is the way to go. Will Google follow suit?We certainly would welcome any assistance the other engines might offer. Similar to the new robots.txt allocations that came out in 2007. The year ahead should be full of more testing and implementing these advanced web attributes for higher search engine placement and listings.HTML CODER US read more digg story

Yahoo Opens the Doors on Submit to Keep Pace with Microsoft Coolness

Back in the day you could just submit and move on to the next location. The more submissions the more traffic. Those days have been long gone and seo experts have told us to stop doing submissions. Since microsoft came walking tall and carring a big stick [LIVE>spaces, skyDrive, etc, etc] it appears that Yahoo also has started to do the same. We have seen in the last few days some changes in the Yahoo camp. One they have opened the Yahoo Search engine submission area: in the past you had to login and sign up for their sitemap feed program or battle advertisements to get to the free submit tool. Now they have taken down the authenication process and let you stroll [or walk as MSN says] in and do your thing and get on with your day. so go to Yahoo and submit your site if you have made any changes recently or your site is not cached in Yahoo. Go to Live.com and search for Url:www.nameofdomain.com no spaces. Make sure you put it in the query box and not the address bar. if your site comes up ZERO you will find the link on the page to go tell MSN LIVE BETA to enter your url. More Live beta msn microsoft coolness over here OH if you have a gecko browser do not come to the link above as most of the good stuff will not work with the crappy open source browsers. as an example try your gecko fire frozen [FF] on my skyDrive... you get jibberish.... surprised microsoft did not throw a little pigeon poison down for Google. Expert Keyword Research Set-Up Expert Domain Fundamentals Set-Up