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Tuesday, July 3, 2007

How does an SEO Expert Handle Redirects?

How does an मार्केटिंग Expert Handle Redirects?

The answer depends on:
  1. What is the importance of the page you are moving?
  2. How old is the page and what is its "popularity" score?
  3. Are you doing multivariate web page testing?
In finding the answer those top three questions I can probe into the desired outcome. Then as an Internet Marketing Consultant base answers on how the engines handle the redirects. If I were an engine - or a googlebot programmer (in my dreams) I would use the following logic set to solve the question of "How do I handle redirects 301 redirect or 302 redirect?"

What happens is the engines see 302 as mail forwarding or vacation setting, please standby to see if we survive our trip. If we do not come back... just put our stuff in the supplemental index to re-vive when we are ready.

What happens is the engines see 301 as a perm move... [the house] [the people] ALL GONE and NOT COMING BACK.

As a .NET Programmer / HTML Coder / Web Hosting Company you must see that the two scenarios above SIGNIFY two different logic applications required for functions that ensue.

If I were Googlebot I would say the 302 is a holiday, vacation, maintenance, setting and Googlebot should –

· Notate the uniform resource identifier (URI) · Set a reminder to come back and check the status of the resource

If I were Googlebot I would say the 301 is a businesses closed sign (early checkout) and the URL (room) should be CLEANED from the data centers.

ACTION: Collect Data Set in its entirety (age, rank, backlinks, etc) Transfer data set to new master record (URI) Purge / Delete URI from indices. Add URI in the next update – meaning EIGHT WEEKS!!

Make sure your hosting company knows the difference between a 301 redirect and a 302 redirect. When your server admin has completed the redirect check the server status of the URI to make sure it is what you wanted. When you check your 301 or 302 - most times the admin is setting all redirects as one. One way and one way only; so you get it right some of the time. To achieve higher rank for my website marketing clients you need to make sure that your server and technology company are in tune with the latest implementations. Southern California Web Site Development & Hosting Company

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